Equitable Value Inc. is a company specializes in providing commercial property owners and occupiers with a full range of property tax and assessment management services.
They approached me for a website re-design, asking that it will reflect their achievements and believes.
*Conducted a competitors analyses to decide on the design direction
*Created UX sketches and user flows. Inspiration was taken from their target audience, as most of their clients are from the fortune 500 companies, I decided on a design that will resonate with them.
UX design- Home page:
Color pallet was chosen from existing logo colors.
In order to make their brand presence more noticeable I used different shades of purple
UI design- Home page: